1. Have you noticed a
pattern to what makes a video/channel popular?
Popular videos tend to have a lot of personality and
something unique about them. The YouTube community is very active and will
rate, comment on and share interesting videos. People often create video
responses to other popular videos - these tributes can get as many views as the
original hit.
2. What kind of
equipment does a user need to make cool videos? (eg, obviously video camera,
what about editing equipment etc?)
YouTube is for everyone - you don't need to spend a lot of
money to produce entertaining videos. You will need a video camera but it
doesn't need to be high-spec - it could be a webcam, mobile phone camera, flip
video camera or a digicam. Taking some time to think about lighting and sound
will pay off and basic editing does help make your video more attractive. Most
cameras come with editing tools. This is a fun project to do with a friend but
if you need more help, use the YouTube community - there are millions of
budding film directors who can give you tips. YouTube has some great video
guides on how to produce videos: http://youtube.com/t/yt_handbook_produce
3. Are there any other
tips or tricks you can share?
Do's:
Get inspiration from the best - Watch other YouTube videos
and get ideas from other geniuses who are uploading videos.
Be creative - People want to see something interesting.
Be timely - Topical humour works!
Be consistent - Don't upload just one video, give people a
chance to get to know your work.
Offer something new - The YouTube community wants videos they
can't see anywhere else.
Be authentic - People love personality.
Be yourself - YouTube has something for everyone so if you've
got a quirky talent, share it!
Know there is an audience for every talent - From Davido’s
Sekewu dance's to delivering a lecture about science, the YouTube community
loves uniqueness.
Don'ts:
Don't be a copycat - Cheating is overrated, you are unique
and the world wants to see it.
Don't be afraid to experiment - If your friends like it, it's
probably perfect.
Don't make your videos too long – Unless the likes of Tuface
or Dbanj is in your video, try to keep it under five minutes.
Don't do anything you wouldn't want the world to see.
Don't make your video too complicated
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